Why You Should Supersize Your Marketing
People buy things at different price points. Should you offer your products/services at a low price point and try to upsell or should you offer the biggest option first? “Small Business Stacey” shares how to supersize your marketing.
Marketing in 2 Minutes or Less: Supersizing Your Marketing?
Listen to the podcast:
Here’s the transcript:
Hey everybody! I’m here at the Camping and RV Show because one of the things on my bucket list is to get an RV and travel the country with Digital Dave and go to small businesses all around the country and have Small Business Saturday every Saturday. Now notice how I said that was on my bucket list and not a goal, but if you want to learn more about that then listen to Episode 67.
Today, I want to talk to you about supersizing your marketing. You see this RV here? This is supersized. Now what it has to do with marketing is that you should have something that’s supersized because when people come in to do business with you, you want to give them options. Sort of a good, better, best, but when I come in here to the RV show and I see something like this and, by the way, this is $312,000, but it gets me excited. I’m almost ready to whip out my wallet. So the point is, you’ve got to supersize. You’ve got to wow people. You’ve got to give them something to be excited and then when you offer the $30,000 RV it’s almost like a no-brainer, right?
Life is 10% what happens to you and 90% how you react to it.
So think about how you can supersize your marketing by presenting something so amazing, so phenomenal, something that gets people really excited. All right, I gotta go find my mobile home. I’m signing off.
This is “Small Business Stacey”, your Small Biz Marketing Specialist. Here to help you get your marketing done and become a #SmallBizMarketingWiz
About Stacey Riska
Stacey Riska, aka “Small Business Stacey” is a serial entrepreneur who is passionate about saving small business and rebuilding Main Street. She helps small and local business owners become a #SmallBizMarketingWiz by teaching them marketing strategies that get MORE: MORE leads, MORE customers/clients, MORE sales, and MORE money. Stacey is the founder of Small Biz Marketing Specialist, THE go-to place for marketing tips, techniques and strategies that get results. Stacey is also the creator of the Daily Deals for Massive Profits Training Program, an online video training program that teaches small and local business owners how to use daily deal sites like Groupon to skyrocket their business growth and get massive profits. In this program she teaches from experience, as it was the key strategy that transformed her coffee and smoothie business from being $500K in debt to a 7-figure profitable business. When not saving the small business world, she enjoys sipping red wine, eating chocolate (who doesn’t!) and spending time with her amazing husband.
